Positioning to Hit the Jackpot – with Christoph Zrenner

Nov 18, 2012 Frog Vlog 0 comments

Wildfire.asia went through the slog of three pivots until, finally, the company found the formula to achieve market fit. A small change ten weeks ago has opened the floodgates to customers …

It was all down to positioning, founder Christoph Zrenner tells JFDI.Asia’s CEO Hugh Mason, in the first of two video logs.

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